The active ingredient in Latisee is bimatoprost, approved to treat hypotrichosis. This is otherwise known as a prostaglandin analogue, which helps to stimulate the follicles so hair grows faster and thicker. Originally the prescription was designed to treat glaucoma, but the growth effects have drawn many to seek out the treatment to address eyelash growth. This unexpected side effect of the original medication led to the creation and popularity of Latisse.

The regular application of Latisse, along the lash line of the upper eyelids, encourages the growth of longer, thicker eyelashes. For full results, you must follow the treatment plan daily for at least two months. Improvements in the length of your eyelashes will remain as long as you continue to follow the treatment instructions